Awakening22

Whenever I’m reading a book I like to share insights that I’m receiving from it. Right now I’m reading “Female Entrepreneurs, Leading Australian Businesswomen” by Leiza Clark. It’s a series of interviews with some of the most powerful women financially and in business in Australia. I bought this book over two years ago, but let it sit on my bookshelf in my office. See at the time when I bought the book I had just started a new business, and thought that it could be really handy…if I would have read it.

Two years goes by and I closed the business down after the birth of my son, so I could focus on raising him, but also because simultaneous to his birth I found that my passion no longer sat in the area that I was working and trying to create income. I picked the book up again just a couple of weeks ago, hence the no post in a few weeks. What I found was an incredible tool for anyone wanting to have their own business, man or woman.

Just today I’m going to share one piece of advice/information that I received and later I will go through more. The biggest thing that stood out when reading this book is the ideas that got these entrepreneurs started in their businesses. Each of them found a hole in the world of commerce that they were inspired to fill, whether it was healthy cleaning products because their child had allergies; a business person needing to find a place to live for a few months without hassle; fun, inspiring and exciting clothes to work out in; cute, quirky stationary for the office and more. Each of these powerful women got inspired about something that meant something to them and then brought it out to the world.

See, I think that the biggest reason why we fail in business, or don’t try at all is because we want to do something that has been done before, or it’s something we think we can make money from. But if, at the end of the day, doing taxes for someone else doesn’t get you jiggied up then it’s probably not a great idea to start your tax-consulting firm. However if the idea of helping people understand their finances and get control over their spending does excite you, then bam you have a product!

For me, I had been working in full time employment for 10 years in one industry and decided I could do that business on my own. Afterwards, I realized that it was great getting the pay cheque because the actual work that I was doing wasn’t inspiring enough on its own. What I really love doing is teaching, mentoring, coaching and Reconnective Healing and ever since I made that switch mentally to doing something that inspires me, it’s all just started to flow.

So here’s my advice for the day if you have your own business, you’re thinking about starting a business or you’d love to have one some day:

1) Look within yourself, what gets you excited?

2) If you had $10 million dollars in the bank which earned enough interest to support your lifestyle and didn’t have to work…what would you do with your time?

3) Is there a void in the marketplace that you’ve seen that you’d love to fill by adding in your two cents to it?

It may be hard to admit to your friends and family that there’s nothing you’d like better to do than open up an ice cream shop, but after watching Masterchef Australia this week I think it goes to show, if you do what you love then what you love will support you.

Be true to yourself, look for opportunities and let it happen.